Musk’s solutions is to push for more subscription revenue, including charging $8 a month for Twitter Blue and letting those who pay get the check mark. People might get check marks on their accounts and spread falsehoods just to make a buck, he added. Graham Brookie, a director at the Atlantic Council’s Digital Forensic Research Lab, which studies online misinformation, said the quality of information and the credibility of content on Twitter could suffer if fraudsters created confusion and amplified lies. The impersonation and pranking could have serious consequences. Musk - who took over the service last month in a $44 billion buyout - to gleefully sow chaos. While Twitter has long contended with falsehoods and toxic speech, some users are exploiting the changes made by Mr. Twitter, the so-called global town square, with about 240 million users, has descended in recent days into a messy swirl of accounts pretending to be high-profile brands and sending disruptive tweets. “We need to urgently roll out official labels for big advertisers due to impersonation,” a Twitter engineering manager wrote in an internal message seen by The New York Times. Musk’s electric car company, and bragged about using child labor.īy Thursday night, the disorder on Twitter seemed to have become too much for Mr. One account with a check mark pretended to be Tesla, Mr. Twitter accounts with check marks posed as companies like Eli Lilly and PepsiCo, sending spoof messages about free insulin and the superiority of Coca-Cola. The parody accounts were proliferating on Twitter.Īfter Elon Musk, Twitter’s new owner, revamped a subscription service to give users a coveted verification check mark for $8 a month, users began abusing the program this week.
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